Smoke and Pickle already had a strong logo and illustration style, but needed more consistency across fonts, colours, and brand application. We refined their identity with a clear typography system, colour palette, and brand guidelines, then redesigned and continue to manage their website.

We also design and update their menus, and create ongoing social media content across Facebook, Instagram, and TikTok, including food photography, short-form video, trends, and personality-led content.

The focus is to keep the brand recognisable while making every touchpoint feel more cohesive and professional. This ongoing creative support helps Smoke and Pickle stay consistent, engaging, and true to its bold identity.